Rebuild Your Brand

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Building Memorable Brands for Construction Trades & Designers that Get Noticed!

Transforming construction industry and field service brands with innovative brand strategy and captivating modern design solutions.

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BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

BRANDING

NAMING

STRATEGY

IDENTITY

3D VISUALS

WEBSITE

Industries We Serve

Desgin Build Firms
Remodeling Contractors
Electrical Contractors
Roofing Contractors
Landscaping Contractors
HVAC Contractors
Plumbing Contractors
Demolition Contractors

Architects & Drafters
Interior Designers
Kitchen & Bath Showrooms
Flooring Contractors
Deck Builders
Hardscape Contractors
Cement Contractors
Fencing Contractors

Our mission is to to create disruption by developing and executing strategy-driven brand solutions that help small construction and home service contractors grow.

However, we approach things a bit differently around here.

Why Us

Why Builder Branding Co. ?

Discover why we excel in building memorable, differentiated, and disruptive construction trade and home service brands.

Industry Expertise:

Unlike generic agencies, we specialize in the construction trade and home service industries, ensuring that your brand is built on a deep understanding of your specific market, challenges, and audience.

Industry Expertise:

Strategy-Driven Branding:

Cheap logos might look good but lack the strategic foundation needed to truly differentiate your brand. We build your brand from the ground up with a strong strategic vision that drives long-term growth and success.

Strategy-Driven Branding:

Quality Over Quantity:

Fiverr and Upwork logos often focus on quick delivery, compromising on quality and relevance. We prioritize creating a high-quality, unique brand identity that stands out in a crowded market.

Quality Over Quantity:

Fiverr and Upwork logos often focus on quick delivery, compromising on quality and relevance. We prioritize creating a high-quality, unique brand identity that stands out in a crowded market.

Quality Over Quantity:

Fiverr and Upwork logos often focus on quick delivery, compromising on quality and relevance. We prioritize creating a high-quality, unique brand identity that stands out in a crowded market.

Long-Term Partnership:

Many agencies and freelancers deliver a one-off project and disappear. We are committed to being a long-term partner, providing ongoing support and adaptation as your business evolves.

Long-Term Partnership:

Many agencies and freelancers deliver a one-off project and disappear. We are committed to being a long-term partner, providing ongoing support and adaptation as your business evolves.

Long-Term Partnership:

Many agencies and freelancers deliver a one-off project and disappear. We are committed to being a long-term partner, providing ongoing support and adaptation as your business evolves.

Tailored Solutions:

Generic solutions can’t address your unique business challenges. Our custom branding solutions are tailored to your specific needs, ensuring that your brand not only looks great but also drives results.

Tailored Solutions:

Protecting Your Investment:

A cheap logo might seem like a good idea at first, but it often leads to costly rebranding down the line. We build your brand right the first time, protecting your investment and ensuring lasting impact.

Protecting Your Investment:

The Builder Branding Co. Process

Strategy Driven Design

Explore our streamlined approach to creating bespoke branding solutions that align with your goals.

#STRATEGIZE

BRAND EXCAVATION™

This is our exploratory deep dive where we dig into finding Your GOLD! It's designed to quickly understand your company, rank your current brand performance, outline some objectives, and clearly define an ideal prospect, to build a scope of work that meets all the needs of your project goals. You will discover invaluable insights that you never considered before that will help us shape the vision and path of your new brand moving forward.

PRICE: $1,500

Start My Brand Excavation™

Get Started

#SPRINT

BRAND RENOVATION™

This is our signature 2-3 day brand intensive sprint where we create all of your initial design concepts based on insights gathered during the Brand Excavation™ phase. We will execute your entire brand, from developing the strategy & messaging through designing and building the website, and get you out there selling immediately!

#SURGE

TEST & DEPLOY

This is where we test and refine all of the elements of your branding including your website, creating optimized templates for easy hand off, ensuring functionality and compatibility across all channels & devices. During our deployment phase, the finalized website & brand assets are all handed off to you, with some basic tutorials on how to make or request tweaks, providing ongoing support to ensure your brand's long-term success.

About Us

Builder Brand Philosophy

At Builder Branding Co., our philosophy is rooted in truly understanding the heart of your business and the customers you serve. We believe that knowing your customer is the cornerstone of a successful brand. By diving deep into what makes your business unique, we craft winning strategies that align perfectly with your vision and goals. Our approach is all about creating bold, disruptive brand identities that not only capture attention but resonate deeply with your ideal prospects. We focus on presenting offers so well-aligned with your customers’ needs that they’re impossible to ignore. At Builder Branding Co., we’re here to help you stand out, connect, and grow your business with purpose and impact.

Schedule a Fit Call

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Scott Wise

CEO, Founder

Works

Explore Our Recent Projects

Browse through our portfolio showcasing diverse, innovative web design projects and client successes.

Reed Home Designs

Custom Framer website design we created for Anthony Reed with Reed Home Designs in Iowa

Reed Home Designs

Custom Framer website design we created for Anthony Reed with Reed Home Designs in Iowa

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Reed Home Designs

Custom Framer website design we created for Anthony Reed with Reed Home Designs in Iowa

Home Improvement Masters

Custom logo design we created for Craig Champaigne with Home Improvement Masters in Atlanta Georgia

Home Improvement Masters

Custom logo design we created for Craig Champaigne with Home Improvement Masters in Atlanta Georgia

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Home Improvement Masters

Custom logo design we created for Craig Champaigne with Home Improvement Masters in Atlanta Georgia

Perfection Electrical & Lighting

We recently started working with Perfection Lighting & Electrical to transform their branding with some distruptive wrap concepts. We will be working do update their wewbsite soon.

Perfection Electrical & Lighting

We recently started working with Perfection Lighting & Electrical to transform their branding with some distruptive wrap concepts. We will be working do update their wewbsite soon.

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Perfection Electrical & Lighting

We recently started working with Perfection Lighting & Electrical to transform their branding with some distruptive wrap concepts. We will be working do update their wewbsite soon.

Precision Claim Consultants

As Chief Brand Officer of Precision Claim Consultants, an insurance adjusting firm based in Atlanta & Florida, my brand marketing efforts, website design & development, social media engagement, and internal Notion/Slack based communication systems helped scale their team from 3 to 20 emplyees and launch the Florida office in 2023.

Precision Claim Consultants

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Precision Claim Consultants

Rapid Response Roofing & Restoration

Website we launched for Rapid Response Roofing & Restoration.

Rapid Response Roofing & Restoration

Website we launched for Rapid Response Roofing & Restoration.

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Rapid Response Roofing & Restoration

Website we launched for Rapid Response Roofing & Restoration.

AKA Tree Service Brand Identity

in 2014, we worked with AKA Tree service to develop their brand Identity, website, and fleet graphics.

AKA Tree Service Brand Identity

in 2014, we worked with AKA Tree service to develop their brand Identity, website, and fleet graphics.

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AKA Tree Service Brand Identity

in 2014, we worked with AKA Tree service to develop their brand Identity, website, and fleet graphics.

Hands Across Atlanta

Pro bono 1 color logo design concept we came up with for Hands Across Atlanta, a 501c3 non-profit focused on feeding the homeless with food walks in the streets of downtown Atlanta.

Hands Across Atlanta

Pro bono 1 color logo design concept we came up with for Hands Across Atlanta, a 501c3 non-profit focused on feeding the homeless with food walks in the streets of downtown Atlanta.

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Hands Across Atlanta

Pro bono 1 color logo design concept we came up with for Hands Across Atlanta, a 501c3 non-profit focused on feeding the homeless with food walks in the streets of downtown Atlanta.

Galley Gourmet

Unique Logo design and brand identity system developed for Galley Gourmet, a food catering service that specializes in corporate flight that has developed a reputation for delivering great meals to aircrafts at PDK airport

Galley Gourmet

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Galley Gourmet

The Company 3D

Innoavative Brand Identity we developed for a Luxury property scanner that could build 3D visualizations from property scanning with Matterport and other point cloud software.

The Company 3D

Innoavative Brand Identity we developed for a Luxury property scanner that could build 3D visualizations from property scanning with Matterport and other point cloud software.

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The Company 3D

Innoavative Brand Identity we developed for a Luxury property scanner that could build 3D visualizations from property scanning with Matterport and other point cloud software.

How does your current brand rank?

Discover The Strength of Your Brand

Why should your audience choose you over your competitors?

Why should our audience choose YOUR BRAND over your competitors?

Why should your audience choose you over your competitors?

Ever wondered what it takes to become truly influential within the construction industry? In under 60 seconds, discover your builder brand score with tangible action steps to improve. Find out what your builder brand is saying about your service.

Check My Brand Score

Comparison

Why choose us over other branding agencies?

See why Builder Branding Co. stands out with superior service, innovation, and client satisfaction benchmarks.

Other Agencies

Generic Approach: Apply the same branding principles across all industries without tailoring to specific needs.

Industry-Specific Focus: Expertise in construction and home service branding, ensuring strategies are aligned with industry standards and client expectations.

Limited Industry Knowledge: Lack of deep understanding of the unique challenges and goals of contractors.

Construction-Centric Strategy: We speak your language and understand the ins and outs of the construction and home service industry.

Template-Based Design: Often rely on cookie-cutter designs that lack personality and relevance.

Custom, Strategy-Led Design: Every design is crafted based on a deep strategic understanding of your business and industry needs.

Minimal Engagement: Little to no effort to truly understand the client’s business and long-term goals.

Collaborative Partnership: We work closely with you, becoming an extension of your team to ensure your brand reflects your core values and business objectives.

One-Size-Fits-All Solutions: Standardized solutions that may not effectively address your unique business challenges.

Tailored Solutions: Bespoke branding strategies designed specifically to enhance the visibility and reputation of construction and home service professionals.

Other Agencies

Generic Approach: Apply the same branding principles across all industries without tailoring to specific needs.

Limited Industry Knowledge: Lack of deep understanding of the unique challenges and goals of contractors.

Template-Based Design: Often rely on cookie-cutter designs that lack personality and relevance.

Minimal Engagement: Little to no effort to truly understand the client’s business and long-term goals.

One-Size-Fits-All Solutions: Standardized solutions that may not effectively address your unique business challenges.

Skilled specialists delivering customized solutions.

Offers innovative, bespoke website designs.

Comprehensive post-launch support and updates.

Optimal performance with fast loading times.

Advanced SEO tactics for enhanced online visibility.

Services

Explore Our Core Services

Discover our comprehensive range of services tailored to enhance your digital presence.

STEP 1

BRAND EXCAVATION™

Owning your awesomeness starts with recognizing it! Whether it's nailing that dream project or showcasing your unique style, knowing what makes you stand out among a sea of other offers will put you on the fast track to dominating the construction industry.

Book a Call

Dig deep to understand where your branding currently ranks in performance

Highlight your amazing business.

Discover your hidden opportunites.

Discover your ideal prospects.

Project Scope of Work Assesment

Quick action plan to move forward.

STEP 2

BRAND RENOVATION™

Once we uncover what makes you unique, we spotlight your strengths with standout branding that gets you noticed, remembered, and recommended. This is our signature 2-3 day branding intensive that gets you started winning ideal fit projects right away.

Book a Call

Brand Positioning: Mission & Vision

Logo / Brand Identity Design

Ideal Prospect Aligned Messaging

Ideal Prospect Lead Magnet

Irresistable Offer Engineering

Brand Guidelines Kit

Branded Social Media Kit

Powerful Brand Story Video Outline

Custom Mobile First Web Design

Fleet Ready Vehicle Graphics Kit

Additional Brand Strategy & Design Services

Audience Analysis
Brand Architecture
Brand Positioning
Competitive Analysis
Design Principles
Naming and Nomenclature
Audience Analysis
Research and Insights
Trademarking

Art Direction
Brand Guidelines
Brand Identity
Campaign Design
Marketing Strategy
Offer Engineering
User Journey Mapping
Funnel Strategy
Content Strategy
Franchise Strategy

Digital Design Systems
Information Architecture
Product Design
Prototyping
Motion Design
Video Production
Architectural Rendering
Matterport Scanning

Web Development
Creative Development
ECommerce
CMS Integration
API Integration
Branded ChatBots
AI Systems & Processes

Flexible Pricing Packages

Brand Renovation™ Pricing Options

Competitive pricing to meet your budget at each stage of growth.

LAUNCH

$10,000

- $1,500 Applied

Lay the foundation for your brand’s success with a professional identity and online presence designed to captivate your audience from day one.

LAUNCH MY BUSINESS

Book a Call

What's included:

Brand Identity Creation (Logo, Color Scheme, Typography)

Basic Website Design

Social Media Brand Kit

Essential Marketing Materials (Business Cards, Brochures)

Brand Guidelines Document

SCALE

$15,000

- $1,500 Applied

Build on your established success by expanding your brand’s reach, visibility, and impact in your market.

SCALE MY BUSINESS

Book a Call

What's included:

Brand Consistency Audit & Refinement

Competitive Analysis

Offer Engineering

Comprehensive Website Design with Advanced Features

SEO & Local Listings Optimization

Advanced Social Media Strategy

Ideal Prospect Content Strategy

Lead Magnet Opt-In

Lead Generation Campaigns

LEGACY

$20,000

- $1,500 Applied

Secure your legacy by refining and elevating your brand, preparing it for a profitable exit or seamless transition.

CREATE A LEGACY

Book a Call

What's included:

Comprehensive Brand Overhaul

Business Systematization Support (SOPs, Brand Manuals)

Franchise/Exit Strategy Marketing

Premium Website Upgrade (CRM, Client Portals)

PR & Thought Leadership Campaigns

Investor/Buyer Presentation Decks

BRAND EXCAVATION™

CASE STUDY OFFER

For a limited time, we are offering the full Brand-Excavation™ ($1500 value) at a highly reduced rate to select contractors that meet the following requirements:

For a limited time, we are offeringthe full Brand-Excavation™ ($1500 value) at a highly reduced rate to select contractorsthat meet the following requirements:

Established contractor or home service brand producing +$100K/annual revenue.

Looking to scale your construction trade or home service business to field ready fleet.

Prepared to take on more clients with processes in place to handle larger budget projects.

Struggling to nail your message so people’s ears perk up when you tell them what you do.

$750

*Price Applied to Cost of Brand Renovation™

Apply for Case Study

11+

Happy Customers

25+

Years of Experience

Results & Analytics

Performance Insights and Analytics

Trusted by Leading Brands

Testimonials

Client Success Stories

Discover what our clients say about their experiences and success working with us.

I've worked with Scott to produce 5 or 6 brands over the years, he has helped guide my home service ventures tremendously. Can't recommend his skills and insights enough!

Luke Hendon

CEO Founder | Hendon Homes

We needed more WOW with our service vans. Scott DELEVIRED the "WOW" Now our vans can't be ignored and are a real conversation starter and head turned when we pull up at the job site!

Ray Hamati

CEO, Founder | Perffection Electrical & Lighting

So happy when I see my whole team wearing our branded apparel look so professional now. It makes such a big diffreence when we are presenting with home owners.

Craig Champaigne

CEO, Founder | Home Improvement Masters

Scott did a bang up job on our first wordpress website, we are excited that he reached out to us to go through his new Brand Excavation as a Case Study and see the new process he has in store for our rebrand.

Edwin Duncan

CEO, Founder | Rapid Response Roofing

I've worked with Scott to produce 5 or 6 brands over the years, he has helped guide my home service ventures tremendously. Can't recommend his skills and insights enough!

Luke Hendon

CEO Founder | Hendon Homes

We needed more WOW with our service vans. Scott DELEVIRED the "WOW" Now our vans can't be ignored and are a real conversation starter and head turned when we pull up at the job site!

Ray Hamati

CEO, Founder | Perffection Electrical & Lighting

So happy when I see my whole team wearing our branded apparel look so professional now. It makes such a big diffreence when we are presenting with home owners.

Craig Champaigne

CEO, Founder | Home Improvement Masters

Edwin Duncan

CEO, Founder | Rapid Response Roofing

I've worked with Scott to produce 5 or 6 brands over the years, he has helped guide my home service ventures tremendously. Can't recommend his skills and insights enough!

Luke Hendon

CEO Founder | Hendon Homes

We needed more WOW with our service vans. Scott DELEVIRED the "WOW" Now our vans can't be ignored and are a real conversation starter and head turned when we pull up at the job site!

Ray Hamati

CEO, Founder | Perffection Electrical & Lighting

So happy when I see my whole team wearing our branded apparel look so professional now. It makes such a big diffreence when we are presenting with home owners.

Craig Champaigne

CEO, Founder | Home Improvement Masters