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The Excavation™ Brand Renovation™ Systems Retainer Load-Bearing Labs™ Forge Design & Drafting Methodology Work About Take the free PE Index →
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FREE · WEEKLY · LIVE

Load-Bearing Labs™

Watch us examine a volunteer's business before you book a diagnostic for your own. In this free, live session, we look at what keeps the company running and where it depends on the owner.

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WHAT IT IS

The Excavation is a paid diagnostic for your business. In Labs, you watch us apply the assessment to a volunteer's business in a live group session.

Each week, a builder brings their business for review. We examine positioning, pricing power, lead system, owner-dependence, and transferability. You see how we assess those five pillars before deciding whether to examine your own business.

WHAT HAPPENS IN A SESSION
01
A real business volunteers

One operator shares their numbers and business history for the review.

02
We run the five pillars live

The same scored diagnostic, out loud. Where the enterprise value is leaking, and why.

03
The room finds the load-bearing wall

We identify the dependency most likely to concern a buyer and discuss what to do about it.

04
You take the takeaways home

Watch someone else's teardown and you'll spot your own gaps before we ever meet.

THE GROUND RULES
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We don't sell from the stage. If you want to work together afterward, you can ask us.

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Labs run on Zoom and are recorded for training and content. Promotional use requires the guest attendee's permission.

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Builders only. Construction, trades, and field-service operators. The room is your peers, not a general-business audience.

RESERVE YOUR SEAT

Come watch one before you book one.

Thursdays at noon ET · 75 minutes · 20 seats. Pick a week below, with no card and no obligation.

Want your own number first? Take the free PE Index →