Privacy Policy

Builder Branding Co. ("we," "us," or "our") operates this website and provides brand and business-model diagnostic services. This policy explains what information we collect, how we use it, and the choices you have.

Information we collect

We collect information you provide directly — for example, when you complete the Builder Brand PE Index™, submit a contact request, or book a call. This may include your name, business name, email address, and the answers and details you share about your business.

We also collect limited technical and usage information automatically, such as your device type, browser, referring page, and how you interact with the site, through privacy-conscious analytics.

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email.

How we use your information

We use the information to respond to your inquiries, deliver and improve our services, schedule and prepare for calls, produce the diagnostics you request, and communicate with you about your engagement. We do not sell your personal information.

We (or service providers on our behalf) may then send communications and marketing to these email addresses.

Service providers

We share information with third-party providers that help us operate — including our database and authentication provider (Supabase), scheduling (Cal.com), and analytics. These providers process information only to provide services to us and are bound by their own privacy and security obligations.

Retention.com (RB2B) is an online data partner for this website.

Data retention

We keep information for as long as needed to provide our services and for legitimate business or legal purposes. You may request that we delete your information at any time.

Your choices

You can request access to, correction of, or deletion of your personal information by contacting us at hello@builderbranding.co. You may also opt out of non-essential communications at any time.

You may opt out of receiving this advertising by visiting https://app.retention.com/optout. You also have the option to opt out of the collection of your personal data in compliance with GDPR by visiting https://www.rb2b.com/rb2b-gdpr-opt-out.

You can change your cookie choices any time from Cookie settings in the footer.

This site honors Global Privacy Control, so analytics and marketing stay off when your browser sends that signal unless you opt in later. A record of your cookie choice is kept in your browser.

Security

We take reasonable measures to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Changes to this policy

We may update this policy from time to time. Material changes will be reflected by the "last updated" date above.

Contact

Questions about this policy? Email hello@builderbranding.co.